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BOI strategy 2013

Page history last edited by Kim Brand 8 years, 1 month ago

 

2013 BOI Progress Strategy - DRAFT DRAFT DRAFT!

 

  • Killer website
    • Business Owner Philosophy
    • Video interviews (duh!)
    • Delicious links page
    • Blog from Exec Dir, Indy.gov, Chamber, TechPoint, etc. etc. 
  • Board package wiki with training
    • Board member on-boarding & committee appointments 
  • Board committees
    • Services: Curriculum, Counseling, Community 
      • Coordination with other agencies,
      • Programs, Certifications 
      • Mission 
      • Chamber Liaison 
      • Program  
    • HR
      • Job profiles, Reviews
      • Coordination with Chamber 
    • Fund raising
    • Exec & SBA Liaison 
      • Best practices and metrics 
      • Budget and Finance 
      • Grant Admin/Oversite  
    • Marketing
      • Website  
  • Initiatives / How to measure progress?
    • Best practices of other SBA funded orgs
    • Market penetration: how many new businesses touched vs total new businesses 
    • Marshaling More Mentors - Goal: 100 Trainers/Leaders by EOY 2013
  • Marketing initiatives (I already did some stuff here.)
    • Web Site overhaul 
    • IBJ, Indy Star, Recorder, Chamber newsletter regular event announcements - annual contract for ad placement
    • Indy Industry Councils where peer-group mentoring can be promoted
      • Restaurants
      • Tech
      • Retail
      • Services
      • Art
      • Manufacturing 
      • International 
      • Franchise 
    • EMBARC-Indy Initiative
    • Churches, YMCA, Community Center signage, articles, 
    • Billboards
    • Co-Working Facility sponsorship: Region Tower (work through/with Developer Town, Michael Cloran)
    • FastTrack Juggernaut
    • CEU certification for current business leaders
    • Media liaisons: TV, Radio, Social
    • Chamber message integration
    • University message integration 
    • Junior Achievement integration
    • Scouting Entrepreneurship badge
    • NSBA, NFIB, National Chamber, NAWBO integration 
    • IPS & Township & Charter & Private Schools; speakers bureau for Career days that include Entrepreneurship
    • Sponsor Science Fairs, robotics competition, Maker Fairs (with Conner Prairie, etc.)
    • PR, Printing, Adv, Media org integration
    • BOI Receptions, Annual Entrepreneurship Conference, etc.
      • Naional Speakers like this guy 
  • Government communication leverage
    • City Offices
    • Township offices 
    • Indy.gov website: EMBARC INDY - quick steps to starting a business in Indianapolis
      • Real Estate Developers buy-in to quick leases on remnant spaces
    • License branches
    • Schools newsletters to reach students and parents
    • BOI agenda for Chamber lobbying efforts 
  • Revised Curriculum
    • Working backward from the Balance Sheet
    • Recruit many more presenters
    • Increased value for courses (Scott's ideas)
    • Six Degrees of Greg Ballard theme 
    • Target current businesses for training
    • Operations
    • Try - Measure - Change methodology
    • Mistakes seminar 
    • Hanging Party 
    • OMG THERE'S SO MUCH TO DO  !!!

 

 

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